Introducing “Design Language” – a design newsletter for product builders

Over the years, I’ve watched smart people struggle with design. PMs who can’t articulate why something feels off. Engineers building features that work perfectly but feel clunky. Founders shipping products that look and feel like shit. The thing is, they often know good design when they see it. But when it comes time to create… Continue reading

Introducing: an On-Site AI Hackathon-Style Workshop for Product & Design Teams

Introducing the fastest, most fun way for product and design teams to accelerate AI adoption, drive innovation, and build solutions that work. We offer in-person AI hackathon-style workshops designed for product and leadership teams at growing SaaS companies. As a consultants, we work closely with you to identify real business challenges and guide your team… Continue reading

The future of User Research

User research will need to adapt, and fast. But those who adapt will have an unfair advantage. Up until now, a core value of research has been to de-risk software development. When building is expensive, mistakes are costly, especially when they’re caught late. Getting smart up front via research leads to fewer mistakes down the… Continue reading

Creating and Implementing a Design System for FIA Tech

Challenge: The various products at FIA Tech were either acquired from other companies or built by either in-house and contracted teams over the years. While these developers did a masterful job weaving these complicated, data heavy applications together, the design was something of a mess, with different visual and interaction languages across the different applications. Additionally, as we added new features… Continue reading